Surgical Equipment Specialist (Italy)

Location Milan
Discipline: Sales
Job type: Permanent Full Time
Job ref: 005013
Published: 6 months ago

We are looking for a highly motivated and results-driven Surgical Equipment Specialist to join our dynamic sales team. The successful candidate will play a crucial role in promoting, demonstrating and selling our cutting-edge Sophi Phaco machines to healthcare facilities. They will also promote a full range of related consumable and disposable products. This position requires a deep understanding of cataract procedures and the operating room environment and a proven track record in medical equipment sales.


Your key responsibilities will be:


1. Formal training

*  Successfully complete a formal training and certification program in Switzerland.

*  Develop a comprehensive understanding of our surgical equipment portfolio.


2. Relationship Building

*  Build strong relationships with key decision makers in healthcare facilities.

*  Identify and pursue new business opportunities to achieve sales targets.


3. Customer Education

*  Educate customers on the features and benefits of the Sophi range of machines.


4. Quoting and proposal generation

*  Work with internal stakeholders to prepare quotations and offerings to customers.

*  Facilitate an appropriate pricing strategy for multi-product offerings.


5. Pre-sales:

*  Identify cross-selling opportunities from the wider Rayner portfolio.

*  Facilitate and lead wetlabs, on site demonstrations.


6. Clinical evaluation

*  Demonstrate the Sophi range in the O.R. during live surgery, programming the devices in response to surgeon preference.

*  Onboard the O.R. team over a period of several months.


7. After Sales:

*  Provide first line technical support to HCPs, facilities, and colleagues.

*  Provide post-market surveillance to support MDR.


8. Sales reporting

*  Maintain accurate and up-to-date records of sales activities, including customer interactions, sales calls, and pipeline management.


9. Attend conferences and trade shows.

*  Represent the company and local and international trade shows where needed.



  • Proven track record in surgical equipment sales.
  • Proven track record in ophthalmology sales.
  • Strong understanding of cataract surgery.
  • Ability to work independently and as part of a team.
  • Willingness to travel and spend several weeks demonstrating the Sophi range in the O.R.




  • Bachelor’s degree in engineering, business or marketing.

What you can expect from us: 

  • Comprehensive benefits package
  • Global appreciation platform to recognise colleagues around the globe
  • Fantastic opportunity to work with highly talents teams and individuals and grow with the business
  • Exciting variety of engagement events like yoga, seat chair massages, Summerfest, quarterly Love to Learn events
  • Being part of an organisation you can be proud to work for changing the lives of millions of people!